Will Alpha Motors promote the retro-cute EV type different automakers have shunned within the US?

The flood of EV startups enables car designers to do very exciting work. While mainstream automakers produce endless crossovers with the same predictable truck-inspired design, Alpha Motors’ idea for a “crossover” is more like a vintage rally car than a modern electric vehicle.

Launched earlier this month, the Alpha Motors Jax is the latest in a line of tiny, retro-cute electric cars. Most of these cars won’t be available in the US, but Alpha Motors is an American company (based in Irvine, California). Maybe the Jax is a retro EV that we won’t miss. If Alpha Motors can get it into production, then it will.

The Jax, short for “Junior All-Terrain Crossover”, shares a basic platform and design with Alpha Motors’ Ace Coupé. Changes include a sturdy roof rack, front and rear push rods, and chunky tires. While the Ace is a proper two-door coupe, the Jax also appears to have a set of rear half-doors – much like the Mazda RX-8 sports car from the early 2000s.

The Jax is offered with single-engine front-wheel drive or twin-engine all-wheel drive and can go from 0 to 60 mph in 6.5 seconds, according to Alpha Motors. A 75-kilowatt-hour battery offers a range of 250 miles, according to the company. Alpha Motors also offers 62.5 cubic feet of “combined storage” (the car has a frunk) and a towing capacity of 1,850 pounds.

Alpha Motors Jax

In contrast to the retro exterior, the four-seat interior is reminiscent of the minimalist look of the Tesla Model 3 with a large central touchscreen and a digital instrument cluster on an otherwise bare dashboard. However, you won’t see any fabric door handles in a Tesla.

Alpha Motors is hoping the US will finally get a retro electric city car after missing out on that Honda E. and the latest Fiat 500e. The Renault 5 is expected to return as an electric car as well, but it’s a long way for the US

However, Alpha Motors is still a startup that hasn’t built a single car. So the Jax is far from safe.

Alpha Motors is currently taking reservations for the Jax, which will start at around $ 38,000, but has discussed a production schedule. This uncertainty is typical of the many EV startups that want to challenge established automakers.