Zara Larsson’s upcoming album “Poster Girl” is inspired by the Swedish pop legends ABBA.
The ‘WOW’ singer will release her third studio recording on March 5th. She has announced that she has embraced her Swedish roots and was inspired by the artists she listened to for her childhood as “escapism”.
She said: “I was really inspired by Swedish pop legends like ABBA, Roxette, Robyn – I was definitely proud of my pop legacy.
“I realized that pop has always been a form of escapism for me. Now we have Tik Tok, we have Instagram and algorithms that lure you in and take you away from reality, but growing up pop was my form of escapism and it always has been. I would look in the mirror and pretend I was somewhere else, like I was someone else. I think it has a lot to do with wanting to entertain people. “
The main theme of the LP – the 2017 sequel to ‘So Good’ – is love, and the 23-year-old singer admitted she has much more creative control this time around.
She said, “I feel a little more honest. I feel like I can resonate more with emotions and it’s mostly about love there. ‘Poster Girl’ – my album – is about what I want to do, what I want to talk about, and I always talk about love because I think that is the most important feeling in the whole world.
“I feel like I have a lot more creative control over this album, so I let it be a lot more pop and dance because I fucking love pop. It’s still the same old me, but I’ve just improved a bit. If you liked ‘So Good’, you will probably love this album. It’s a lot more fun and if it helps people in these times then I think that is really important.
“I’m always in development mode. I don’t think I’ll ever say, “This is the new me” or “I’m a whole new person”. I’ll never be a finished version of myself – it’s an ongoing process. “
The “Ain’t My Fault” hitmaker is with model Lamin Holmén and raved about the fact that she is happy and in love with the “coronavirus pandemic”.
She said, “It will sound so cheesy, but I’m so happy and in love. That really got me through all of this. I’ve never felt love like this before. I don’t know how to say this without being super cheesy, but I’m just so in love. I’m like, ‘I want to have your babies’, ‘I want us to get married, I want it now’ – it’s crazy! Sometimes I think I can’t be that lucky. I know something bad is going to happen to me very soon because it’s just not legal to feel this good. “
“You know, nobody is strong on their own and nobody is an island, especially in these times, and it really helped me. How are you supposed to trust yourself when you don’t have people to support and believe in you? I just don’t think it’s really possible. I am just very grateful. I think it’s so important to find your community where people understand you and uplift you – it’s like finding your little tribe in some way. “