NHL began its $1 billion take care of ESPN and Turner Sports activities – this is how many individuals watched the season openers

Pittsburgh Penguins center Evan Rodrigues (9) takes a break and Tampa Bay Lightning goalkeeper Andrei Vasilevskiy (88) stops during the NHL hockey game between the Tampa Bay Lightning and Pittsburgh Penguins on October 12, 2021 at the Amalie Arena in Tampa, FL , a parade.

Andrew Bershaw | Sportswire icon | Getty Images

The National Hockey League started its 2021/22 season on Tuesday. It’s also the first year of its $ 1 billion media rights package with ESPN and Turner Sports.

The networks told the NHL an average of 884,000 Viewers for ESPN’s double headers on Tuesday, and Turner drew around 669,500 viewers for its national slot on Wednesday. Both numbers are above the NHL average for the last two season openers.

In ESPN’s first game, the Pittsburgh Penguins defeated reigning Stanley Cup champions Tampa Bay Lightning 6-2. That game averaged 984,000 viewers on Tuesday and peaked at over a million viewers, according to ESPN, which used metrics from research firm Nielsen.

the Disney– Own network added that the 2021 contest surpassed its last highly rated NHL opener in October 2001 between the Penguins and Colorado Avalanche. This kick-off in 2001 drew 927,000 spectators.

ESPN also made its debut with the expanding franchise Seattle Kraken, which fell 4-3 against the Las Vegas Golden Knights. The game reached an average of 782,000 viewers and also peaked at over a million viewers. The network said that ESPN + streaming metrics are not included in viewership.

For comparison: the first game of the 2020-21 NHL season opener an average of 972,000 Total number of viewers on NBC’s sports network. This competition featured the Philadelphia Flyers and Penguins and was the most watched regular season game on NBCSN.

Other games from last season’s triple header were the Chicago Blackhawks against the Lightning and Avalanche against the St. Louis Blues. The combined television show had an average of 774,000 viewers, up from 600,000 viewers the previous season.

Alex Ovechkin # 8 of the Washington Capitals shoots the puck against the New York Rangers during the second period at Capital One Arena on October 13, 2021 in Washington, DC.

Patrick Smith | Getty Images

The NHL ended its 16-year partnership with NBC Sports, reaching a $ 1 billion package with ESPN and Turner Sports last April.

On Wednesday TNT released its national double header package and added some crossover appeal. The network featured star NBA commentator Charles Barkley on the pregame show of the Washington Capitals 5-1 victory over the New York Rangers. The game averaged 817,000 viewers and peaked at 920,000 between 9:00 PM and 9:15 PM ET.

In the competition, Capitals star Alex Ovechkin scored two goals to move up to fifth place all-time. The 36-year-old Ovechkin has 732 career goals and still needs 163 to break Wayne Gretzky’s NHL record 894 goals. TNT said there was an average of 522,000 viewers for the second competition in which the Avalanche beat the Blackhawks 4-2.

On the ad front, metrics company EDO estimates that the automotive category leads with 15.4% of ad spend for this season’s NHL opening games. Restaurants accounted for 12.9% and insurance for 11.9% of advertising spending. EDO added Apple Commercials led to search engagement. It’s a metric the company uses to measure online brand search activity in the minutes after a TV ad is broadcast.

‘Leisure Tonight’s’ Nischelle Turner talks about her job, her begin at Mizzou

She crashed to the ceiling and exceeded limits – we’re talking about the first black co-host of “Entertainment Tonight”. Meet Nischelle Turner. Turner grew up in Columbia, Missouri, and began journalism at the School of University of Missouri where she met KMBC 9 First News Anchor Donna Pitman. “Nischelle and I are going way back,” said Pitman. “She’s a Mizzou grad, just a great person who is now making history and doing incredible things.” Pitman and Turner came for an interview to talk about Turner’s beginnings and their hopes for their time at “ET” Wrap Mine Brains around – Donna, you’ve known me for 25 years, and you know I’m just that Columbia, Missouri country girl who grew up on the farm. Do you know what i’m saying? “What she says is what shows on Entertainment Tonight every night. She’s down to earth, human, and humble.” The fact that I came from there and I’m here makes history, “Turner said.” It really is beyond my wildest dreams. “Turner’s launch came on KBIA Radio at the University of Missouri. There we saw her fit for work on election night 1996.” I had that coral suit on, “she said.” I only had one of them. I saved my money forever to buy this suit and I’ve worn it everywhere. “Her career took her first to local news – where she got more suits, then to CNN, where she covered more news.” That is I still, “she said.” I’m a journalist at my core. You’re not from the University of Missouri School of Journalism and you’re not that deep inside. “She said when the call came to do entertainment news it was actually a no-brainer.” I thought CNN was the gold standard for news, ” she said. “‘Entertainment Tonight’ is the gold standard for entertainment, and if I always want to work my best, let me go here and see what it’s about. And it was the best decision I could ever make. “Turner’s best day on the new job? Meeting her namesake Nichelle Nichols, known to sci-fi fans everywhere as Nyota Uhura. Nichols was the first black woman to do the starred in “Star Trek” on TV. “It was such a day for me. I’ve been nervous all day, I’m going to meet my namesake. I’ll sit in. “It was a real moment for me,” she said. And it was a moment that seemed to come full circle, as she is now the first black co-host of “Entertainment Tonight”. Turner doesn’t take it lightly, but believes she is one of many to come. Turner said she was initially concerned when she was named co-host, and feared that some people would not accept two black hosts on “ET”. “I could be the first,” she said, “but I definitely don’t think I’ll be the last.” Turner said the support she has received from all sorts of people proves she had no reason to be afraid to have.

She hit the ceiling and crossed the line – we’re talking about the first black co-host of “Entertainment Tonight”.

Meet Nischelle Turner.

Turner grew up in Columbia, Missouri, and began attending the University of Missouri School of Journalism, where she met KMBC 9’s first newscaster, Donna Pitman.

“Nischelle and I are going way back,” said Pitman. “She’s a Mizzou graduate, just a great person who is now making history and doing incredible things.”

Pitman and Turner met for an interview to discuss Turner’s beginnings and their hopes for their time at “ET”.

“It’s still hard to wrap my brain around – Donna, you’ve known me for 25 years and you know I’m just that Columbia, Missouri country girl who grew up on the farm. Do you know what I’m saying?” “

What she says is what is shown on Entertainment Tonight every night. She is down to earth, humane and humble.

“The fact that I came from there and am here now makes history,” said Turner. “It’s really beyond my wildest dreams.”

Turner began broadcasting on KBIA Radio at the University of Missouri. There we saw her suitable for work on Election Night 1996.

“I was wearing that coral suit,” she said. “I only had one of them. I saved my money forever to buy this suit and I’ve worn it everywhere.”

Her career took her first to local news – where she got more suits, then to CNN where she covered more news.

“I still am,” she said. “I’m a journalist at my core. You don’t come from the University of Missouri School of Journalism and you’re not that deep inside.”

She said when the call came to do the entertainment news it was actually a no-brainer.

“I thought CNN was the gold standard for news,” she said. “‘Entertainment Tonight’ is the gold standard for entertainment, and if I always want to work my best, let me go and see what it’s about. And it was the best decision I could ever make.”

Turner’s best day in your new job? Meet her namesake Nichelle Nichols, known to sci-fi fans everywhere as Nyota Uhura. Nichols became the first black woman to star in “Star Trek” on television.

“It was such a day for me. I’ve been nervous all day, I’m going to meet my namesake. I’ll be sitting in front of this woman. It was a real moment for me,” she said.

And it was a moment that seemed to come full circle, as she is now the first black co-host of “Entertainment Tonight”.

Turner doesn’t take this lightly, but believes she is one of many to come.

Turner said she was initially concerned when she was named co-host, concerned that some people would not accept two black hosts on “ET”.

“I might be the first,” she said, “but I definitely don’t think I’ll be the last.”

Turner said the support she received from all sorts of people proves she had no reason to be afraid.