An Eye-Catching Fashion of Benetti and Loro Piana Interiors on Board the Motopanfilo 37m

Benetti and Loro Piana Interiors have formed an important collaboration in which the maison furnished both the interior and part of the exterior of the new Benetti yacht. The establishment of Motopanfilo 37M offers timelessly elegant materials and fabrics by Loro Piana Interiors and underlines the sophisticated and inviting lines of Lazzarini Pickering Architetti. Inspired by the yachting tradition of the 1960s and with technical and stylistic solutions that meet the needs of modern owners, Motopanfilo 37M is a yacht that is characterized by light and space, by constant eye contact with the sea and by large terraces on the water surface.
To express their pride in this project, Azimut | Benetti Group Vice President Giovanna Vitelli commented: “Benetti and Loro Piana Interiors share many values, primarily a focus on fine craftsmanship and a penchant for timeless elegance. Indeed, this is the stylistic essence of the new Benetti Motopanfilo 37M, taking our yachting heritage and projecting it into the future, making it a perfect match for the style of Loro Piana Interiors. “

The selected fabrics are classics for summer on the water, with linen playing the main role, the epitome of cool and comfortable fibers with its wonderfully distinctive and naturally nubby texture. Lazzarini Pickering Architetti chose bed linen by Loro Piana Interiors in warm white tones with blue and malachite accents, a combination that eloquently evokes the ethos of the 1960s.


Connemara, a full-bodied and hard-wearing linen, is used for upholstery and duvets, while Papeete linen in fine malachite is used for sommiers and pillows.

The striped linen Millwood, Devondale and Darjeeling enliven their warm white base color with shades of blue in various widths of stripes and combinations. The same bedding is used for the large decorative pillows that can be found in the yacht’s living areas. The decor is rounded off by fire-resistant technical fabrics for outdoor use, which are also striped blue and white.

“The Benetti Motopanfilo 37M is the second major Azimut | Benetti project we have worked on after the Magellano,” explains Francesco Pergamo, Head of Loro Piana Interiors Division.


The yacht sector is one of the most important for Loro Piana Interiors, which offers a wide and well-structured range with accents on natural fibers and a rich color palette with unusual classic colors that meet the needs of shipyards and owners alike.

Claudio Lazzarini and Carl Pickering commented: “We are honored to present the Motopanfilo 37M to the press and the nautical industry. As you will find out, the yacht offers an unprecedented feeling of indoor and outdoor space for a boat of this size.

For its premiere at the Cannes Yachting Festival, the furnishing accessories for the Motopanfilo 37M, selected in collaboration with Lazzarini Pickering Architetti, will also come from Loro Piana Interiors: cashmere plaids, outdoor carpets and fabrics for indoor use.

Founded in 1873, Benetti is the oldest Italian shipyard specializing in luxury yachts. Benetti designs, builds and sells composite vessels from 29m to 44m and steel and aluminum boats from 37m to over 100m. The fleet consists of five categories: Class, Oasis, B.Yond, B.Now and Custom to meet all market demands to meet. Benetti is part of the Azimut | Benetti Group, the largest private luxury yacht group in the world.

Credits: Benetti