Ocean Metropolis Resident Gives Fashion, Consolation With Clothes Line

WoodLuck clothing offers unique and sporty clothing with style and comfort in mind. (Courtesy photo by Jake Brown)


Jake Brown, who is only 24 years old, is a budding entrepreneur.

His WoodLuck clothing line offers a range of items for the outdoor type. And the clothes are selling fast. The young talent not only keeps pace with the growing business, but also expands his company and still offers his regular and new customers special offers.

Brown is offering 20 percent off WoodLuck inventory and free shipping through Saturday, December 4th. The coupon code is Beer20. To order, visit WoodLuck at https://woodluckapparel.com/

Clothing is about quality, style, and uniqueness, Brown said. Every “WoodHood” hoodie has a thin piece of wood with the WoodLuck logo sewn into the garment. The company name arose from Brown’s superstition that “knocking on wood” as a lucky charm.

WoodLuck’s customer base has been growing steadily since the website launched in 2018.

And Brown is pretty sure why that could be.

“It’s about quality,” he said during an interview on Saturday in his new office in downtown Ocean City. “A lot of our older shirts just weren’t as good as they are now. I researched various companies and clothing until I found the brand with the best quality. “

Brown, who works full-time in insurance risk management, is an avid surfer and animal lover who is devoted to his family and friend, Alex Valentini of Manasquan.

Jake Brown and his girlfriend Alex Valentini in his new office in downtown Ocean City.

His passion drives the success he has achieved with WoodLuck.

Brown claims that thanks to his business philosophy – quality over quantity – he ensures he delivers a garment that is comfortable, casual, yet stylish and memorable.

“I want my customers to come back,” he says. “If people like the design or the color, but the quality just isn’t there, they won’t come back.”

Thick and soft sweatshirts from coffee to bone color define the hoodies. Like the other items of clothing, the long-sleeved shirts have the WoodLuck logo with a simple, clear gradient under the logo. The backs of the shirts have designs ranging from surfboards to sundials. The hoodies have the thin wooden labels.

Although his garments are competitively priced, Brown also knows the importance of rewarding returning customers and attracting new WoodLuck fans, he said.

That’s why Brown regularly offers discounts and specials on the website.

He attributes good business acumen to his parents Marnie and Jim Brown, who helped him with his dream, which was once a hobby but quickly turned into a career.

Each hoodie has a thin piece of wood with the logo for the superstitious. (Courtesy photo by Jake Brown)

WoodLuck started out at his parents’ house after all.

Now that he has opened an office in Ocean City that he uses for his inventory and WoodLuck office, he sees even more expansion in the future.

He grew up in Ambler, Pennsylvania with his parents and brother Ryan, 20, but always spent the summers in Ocean City.

“I’ve vacationed here since I was a baby,” noted Brown. “I thought Ocean City would be an ideal place to start WoodLuck.”

He is a 2019 graduate of Bloomsburg University where he studied business administration. During his studies WoodLuck was born and the website was launched.

WoodLuck orders, at least for now, exclusively online. While Brown said he was open to the possibility of opening a retail store in the future, the WoodLuck website currently gives customers the benefit of ordering exactly what they want and getting it delivered to their door.

Brown has ideas for some new items and will definitely continue to grow.

“This month itself is the best month we’ve had so far,” he said. “I only fill out order after order. It’s getting really full now, that’s great. My goal is to have more space for more inventory and possibly introduce some new parts into the line. “

Brown has some ideas but doesn’t share the details yet.

“We’ll get some new hats and shorts in the spring,” he said. “We might see some new categories over the summer. We will definitely have something new for our customers. “

WoodLuck is all about stylish yet comfortable clothing. (Courtesy photo by Jake Brown)

Block Island to Jamestown: Man plans 19-mile swim to lift cash for Clear Ocean Entry

JAMESTOWN, RI (WPRI) – An endurance swimmer will soon attempt to be the first person to swim 30 miles non-stop from Block Island to Jamestown.

Ben Tuff has been training Saturday swimming every day for a year to raise funds and awareness for the nonprofit environment Access to the clean ocean.

In August 2019, he raised more than $ 54,000 for the cause while swimming 23 miles non-stop around Conanicut Island.

“It gives something back to the environment and everything that has given me,” said Tuff.

Similarly, local Olympian Elizabeth Beisel plans to swim to Block Island to raise money for cancer research

Tuff said he swim because he saw firsthand the beauty and fragility of the ocean he loves.

“All my summers growing up in Jamestown has been this beautiful setting, this water and the clarity of the water and the cleanliness of the water,” he recalls. “When I heard about Clean Ocean Access, I said, ‘I have to do something for this group’ and at the same time I said, ‘I have to do something crazy and something that others haven’t done.'”

He hopes this swim will inspire people to donate to help keep Rhode Island’s waters clean and accessible.

“Aside from the things you can’t control like weather, waves, sharks, jellyfish, you can control up to a point, and through training and spending time, you can accomplish any goal,” added Tuff.

Tuff’s dedication to marine conservation and his passion for incredible achievement caught the attention of Australian tech company Ocean Guardian, maker of the world’s only proven shark deterrent that he will wear throughout his swim.

“It makes muscle spasms and they don’t like it,” Tuff explained.

Atlantic Shark Institute executive director Jon Dodd said nine acoustic receivers placed around Block Island detected four great white sharks at the start of this year’s research, but only 5% of the great white sharks were tagged.

4 great white sharks spotted around Block Island

Tuff said he will be stung by schools of jellyfish based on previous endurance swimming.

However, he will not swim in the sea alone. His friend will paddle the route next to him with support ships nearby.

Tuff plans to start swimming early Saturday morning and hopefully finish by the afternoon. There are access points where anyone can stop to celebrate their progress before meeting them at the finish line.

  • Point Judith: First observation point
    • Ben won’t be seen until 10am at the earliest, but plan to be there around 9am
  • Newton Avenue: Second observation point
    • Ben won’t be seen until noon at the earliest
  • Pier: Third lookout point
    • Ben can be seen at 12:30 p.m. at the earliest
  • Beaver tail: target point
    • Ben won’t be ready to swim until 1:45 p.m. at the earliest
  • Finish Line Party: Memorial Square

College students Sink Or Swim in Ocean County Faculty “Shark Tank” Model Competitors

Ocean County, NJ – Help local high school students share ideas, answer questions about their “business,” and compete for the title of High School Entrepreneurial Team of the Year in Ocean County College’s second annual sink or swim competition. Everyone is invited to take part in this virtual event to learn more about innovations in the hometown while supporting the students. The event will take place online Friday, April 23, Registration is now possible.

The Sink or Swim competition is organized by the Business Innovation Consortium (BIC). BIC is an umbrella organization of business clubs that connects the talents and ideas of our best and brightest. Ten teams will compete with cash prizes for first, second and third place. A special scholarship is given to the student who presents the best place for his group’s project. This year’s judges are Lori Pepenella, CEO of the Southern Ocean Chamber of Commerce. Jim Mahlmann, Managing Director at Net Cetra, Michael Forcella, OCC Manager for Business Engagement, Continuing / Professional Ed, and Ms. Katie Calabrese, Director for Memberships and Projects, NACCE.

The students develop an entrepreneurial product or an entrepreneurial service. The more original the idea, the better! Each team will complete and submit a business plan. From the submissions, our first judges, both faculty members and Ocean / Kean students of the Entrepreneurial Club, will select the ten best business plans for the actual competition. These ten teams will be notified that they have been selected to showcase their product or service at our virtual event on April 23rd. Each team will select one student from their group to present a one-minute elevator seat to our second panel of judges, which includes prominent members of the Ocean County community. The judges have the opportunity to criticize / question the students about their idea.