Last April Repost from SoundCloud Marketing and sales platform that is aimed at “serious artists who want to take their careers to the next level” – and at the same time gives them the opportunity to remain independent.
The launch followed that of SoundCloud Acquisition of Repost for around USD 15 million in 2019.
Now Repost has formed a number of new partnerships with music producers and entertainment companies to develop what are known as “Customized Creator Service Programs” to develop “promising independent artists”.
Repost’s new partners include songwriter and producer Linda Perry, T-Pain’s Nappy Boy Entertainment, CAD Management and the multimedia music platform UVC.
According to SoundCoud, Repost will work directly with each partner to develop “bespoke marketing and sales plans” that will support groundbreaking artists and help them build their careers on and alongside SoundCloud.
Selected services include audience development, digital distribution to all major music streaming platforms, and monetization through SoundClouds recently launched Fan-based royalty program, Public relations support, brand partnership opportunities and licensing for creative synchronization, and much more.
Songwriter and producer Linda Perry (Pink, Christina Aguilera, Gwen Stefani) will work with Repost to discover and develop new talent together. The first artist she will work with besides Repost is the British singer-songwriter and artist Frances Lion.
Working with Nappy Boy Entertainment, founded by R&B and hip hop artist T-Pain, Repost will support artists and producers SprngBrkwho has worked with the likes of Chris Brown, Wiz Khalifa, French Montana, Ty Dolla $ ign, Drake and others.
Elsewhere, Repost will be working with CAD Management on a campaign for the aspiring singer-songwriter. Maria Lynn and with the multimedia music platform UVC, Repost will work with a number of artists from the “emerging digicore scene”.
“Everyone who knows me knows that I am always struggling to preserve the art of music, and this partnership is a great fit.”
Linda Perry
Linda Perry said, “I’m always ready to jump on board whenever I see a company supporting an artist’s independence, and when I heard about the changes SoundCloud was looking to make to support emerging talent, I immediately said : ‘Count me in’. .
“We’re going to focus on the ART and the ARTIST, not just the numbers, and we’re going to support the BIGGER IMAGE, not just the Soundbite.
“Everyone who knows me knows that I am always struggling to preserve the art of music, and this partnership is a great fit.”
“These new development partnerships combine our unique abilities to invest early in the careers of artists.”
Jeff Ponchick, Repost
Jeff Ponchick, Vice President and Head of Repost, added, “So many really promising artists and tomorrow’s stars are making their early career steps on SoundCloud.
“These new development partnerships combine our unique abilities to invest in artistic careers at an early stage. They work with industry professionals to turn artist inspirations into reality and build their business in meaningful and measurable ways. “
“We are honored and excited to help them deepen these connections and grow their fan base at such a crucial point in their careers.”
Edgel Groves, Repost
Edgel Groves, Director of A&R at Repost, said, “Each of these artists is closely connected to their fan communities, whether they are on the verge of fame or at the forefront of new communities shaping the future of music.
“We are honored and excited to help them deepen these connections and grow their fan base at such a crucial point in their careers.”
“I’m really excited about the partnership with Repost. I can already see how hard your team is working. “
T-pain
T-Pain added, “I’m really excited to partner with Repost. I can see how hard your team is working.
“I think this will be the beginning of a great relationship with SoundCloud / Repost and Nappy Boy Entertainment.”Music business worldwide