Mark Cuban showed his appreciation for Luka Doncic on Saturday afternoon not only by sitting in the yard at the Staples Center and cheering as the 22-year-old all-star scored a 31-point triple-double.
He also added a new particularly fashionable support for the Mavericks’ opening playoff win over the Clippers.
Cuban watched Game 1 in a pair of Air Jordan 35 Low “Cosmic Deception” shoes in Doncic’s colorway that Jordan Brand released and sold out on May 20.
The shoes are neon green at the bottom and radial on the sides and pink and purple in sections with a cosmic design. They contain his lightning bolt logo “LDL” and are part of a Doncic colorway package “Cosmic Deception”, which also contained a Jordan Max 200 and a Jordan foil.
ICYMI: Mark Cuban with Jordan 35 Low “Cosmic Deception” yesterday afternoon ??
? Smiley Pool via Dallas Morning News pic.twitter.com/Kuin0E9Zoa
– Luka Donkicks (@LukaDonkicks) May 23, 2021
Perhaps Doncic and his Jordan Brand team helped the Cuban catch his pair before they sold out almost instantly.
Or maybe Kuban’s foray into cryptocurrency, non-fungible tokens, and blockchain technology made him one of the few sneakerheads fast and nimble enough to land a pair when they went online.
In any case, the Cuban might think the shoes are happy now for debuting them as he watched Doncic become the ninth player in NBA playoff history to record multiple 30-point triple doubles – in just his seventh career postseason game.