Ford’s U.S. gross sales continued to get better from chip scarcity in October

Bronco SUVs in production at the Ford Michigan plant, June 14, 2021.

Michael Wayland | CNBC

DETROIT – Ford engine US vehicle sales showed positive signs of recovery from a persistent shortage of semiconductor chips that devastated the global auto industry this year.

The Detroit-based automaker reported sales of 175,918 new vehicles in October on Wednesday, a 4% year-over-year decline but a far smaller loss than in previous months. The sales are Ford’s best since April and the first time since May that the company hasn’t reported a double digital monthly loss compared to 2020.

“In June of this year, Ford retail sales grew 10.7%. With limited inventory and record turnaround rates in the second quarter, we worked closely with our dealers to collect retail orders that were up 16x year over year, ”said Andrew Frick, Ford vice president of sales in the US and Canada .

On another positive note, Ford said vehicle inventories did that were at record lows due to the shortage of chips increased by 7,000 units compared to the previous month to 243,000 cars and trucks.

Ford’s sales outperformed the industry last month, according to Cox Automotive. The auto research firm estimated on Wednesday that new car sales in the US were down about 21% compared to October 2020. That’s better than Cox’s original forecast of a 30% decline.

“The market is still experiencing very low inventory levels and correspondingly low incentives, but the worst is probably behind us,” Cox said in a press release.

Ford is one of a handful of automakers that report new vehicle sales every month. Others like General Motors and Stellantis (formerly Fiat Chrysler) only report quarterly sales.

Ford’s October sales come a week after the business Wall Street earnings expectations nearly doubled for the third quarter and increased its adjusted earnings guidance for the full year from $ 9-10 billion to $ 10.5-11.5 billion.

However, Ford is not yet clear about its semiconductor chip offering. CFO John Lawler said last week the company expects the chip shortage to continue into next year and possibly to a far lesser extent into 2023.

According to Lawler, Ford expects wholesale vehicle volume to grow 10% in 2022 compared to this year as semiconductor shortages continue to affect business.